The effectiveness of mainstream media in communicating government programme : a survey in Kg. Beringgis, Papar / Adie Made and Hazwanie Abd Rahim

Made, Adie and Abd Rahim, Hazwanie (2014) The effectiveness of mainstream media in communicating government programme : a survey in Kg. Beringgis, Papar / Adie Made and Hazwanie Abd Rahim. [Student Project] (Unpublished)

Abstract

Mainstream media has communicates many government information to public ever since before our country independent. Mainstream media play important role in Malaysia as it is the main medium used by government in communicating its programme to public. Besides that, government also has control over mainstream media in Malaysia. This is because government need strong medium to link them with the public. This research studies the effectiveness of mainstream media in communicating government programme. A random sample of 201 people who live in Beringgis, Papar will become our respondents in order to obtain answers for the questions, problem and issue in this research.

Metadata

Item Type:	Student Project
Creators:	Creators Email / ID Num. Made, Adie UNSPECIFIED Abd Rahim, Hazwanie UNSPECIFIED
Subjects:	H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Communication in management. Communication in organizations. Communication of information H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Communication in management. Communication in organizations. Communication of information > Communication system H Social Sciences > HE Transportation and Communications > Broadcasting. Radio and television broadcasting H Social Sciences > H Social Sciences (General) > Research
Divisions:	Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Administrative Science and Policy Studies
Programme:	Bachelor of Administrative Science (Hons)
Keywords:	Mainstream media; Communicates; Government programme
Date:	January 2014
URI:	https://ir.uitm.edu.my/id/eprint/50538