Gebulicious Pastry / Sarah Ayuni Abdul Mutalib ... [et al.]

Abdul Mutalib, Sarah Ayuni and Sigam, Sherlyn Sabrina and Ridzwan, Nur Fifi Farisya and Mohamad, Nur Izzati (2021) Gebulicious Pastry / Sarah Ayuni Abdul Mutalib ... [et al.]. [Entrepreneurship Project] (Unpublished)


Gebulicious Pastry is a bakery shop that sells different items focused on pastry, such as muffins, cheese tarts and pies. Due to the fluffy and delicious texture of the product made, Gebulicious is called. Langkawi Island, Kedah Darul Aman, is the location of this store. The price offered is very fair and acceptable for the product sold at Gebulicious Pastry. Customers can already afford to enjoy the items offered in this store, starting from RM 12 per box. Students, teenagers, children and adults are the target market for Gebulicious Pastry. This is because, pastry-based products will definitely be a favorite of many regardless of age.
The aim of opening this bakery shop is that sweets or pastry items are very well received by the public in this modern era. Modern products are favored over conventional products. We take personalized orders in this shop as well, and customers can select their own designs. Customized product prices are very competitive and affordable for all. This is one of the advantages for the customers who come to our shop.
We have a total of eight employees at Gebulicious Pastry, who are divided into several categories, including Admin/General Manager, Marketing, Operation and also Financial. Since our shop is still fresh, we are limiting it to recruiting new employees. Gebulicious Pastry operates five days a week and on Thursdays and Fridays, our shop will be on holiday for two days. We use delivery service to clients or customers who are unable to come into our shop physically. This will make it
easier for clients or customers and can produce more sales to our shop.
Gebulicious Pastry also offers birthday party services, important events and so on. Customers can order this service by simply making an appointment with our store or continue to order online. Customer satisfaction is a priority for Gebulicious Pastry


Item Type: Entrepreneurship Project
Email / ID Num.
Abdul Mutalib, Sarah Ayuni
Sigam, Sherlyn Sabrina
Ridzwan, Nur Fifi Farisya
Mohamad, Nur Izzati
Email / ID Num.
Mohd Shariff, Balqis
Subjects: H Social Sciences > HF Commerce > Business education
H Social Sciences > HF Commerce > Business
H Social Sciences > HF Commerce > Business communication. Including business report writing, business correspondence
H Social Sciences > HF Commerce > Business communication. Including business report writing, business correspondence > English language
Divisions: Universiti Teknologi MARA, Pulau Pinang > Permatang Pauh Campus > Faculty of Business and Management
Keywords: Pastry-based products, Modern products, Business plan
Date: 26 January 2021
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