Diversification as an effective business strategy / Baderisang Mohamed and Siti Nurhidayu Sharin

Mohamed, Baderisang and Sharin, Siti Nurhidayu (2021) Diversification as an effective business strategy / Baderisang Mohamed and Siti Nurhidayu Sharin. FBM INSIGHTS Universiti Teknologi MARA Cawangan Kedah, 3: 14. pp. 41-43. ISSN 2716-599X

Abstract

There are several strategies available for businesses to fulfill the organizations’ objectives, aims or goals such as the integration, intensive, diversification and defensive strategies. Selecting the best suitable business strategies for the company based on their respective aim is very important because not all strategies can be used for a certain specific aim.

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Item Type: Article
Creators:
Creators
Email / ID Num.
Mohamed, Baderisang
baderi038@uitm.edu.my
Sharin, Siti Nurhidayu
sitinurhidayu89@gmail.com
Subjects: H Social Sciences > HD Industries. Land use. Labor > Industry
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Industrial productivity
Divisions: Universiti Teknologi MARA, Kedah > Sg Petani Campus
Journal or Publication Title: FBM INSIGHTS Universiti Teknologi MARA Cawangan Kedah
UiTM Journal Collections: Others > FBM Insights UiTM Cawangan Kedah
ISSN: 2716-599X
Volume: 3
Page Range: pp. 41-43
Keywords: integration, intensive, diversification
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/49843
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