The effectiveness of corporate social responsibilty towards towards NUREN Group, a Start-up company / Noor Fadzlina Zulkifli

Zulkifli, Noor Fadzlina (2018) The effectiveness of corporate social responsibilty towards towards NUREN Group, a Start-up company / Noor Fadzlina Zulkifli. Industrial Training. Bachelor of Business Administrations (HONS) Marketing, Segamat, Johor. (Unpublished)

Abstract

Kuala Lumpur is one of the city in the world where it's a suitable place for entrepreneurs to start a new business as the scene are more well-built than it's ever seen. Malaysian start-up ecosystem has produce a great number of amazing start-ups, referring to 2016 statistics, the investments were up to US$I .45 billion (MYR6.5 billion) it's almost double the investment in 2006 where start-up scene is growing at an intense pace (Malaysia's Security Commission Annual Report, 2016). Start-up companies is the act or an instance of setting in operation or motion or a fledging business enterprise (Merriam-Webster dictionary, n.d.) but according to the (The American Heritage Dictionary, n.d.) start-up means a business or undertaking that has recently begun operation where it grew from a tiny start-up to a large corporation. The company may have something to sell in a large market or it also can be defined as the company either just need to have their own market where they able to reach and serve all those within the market. Furthermore, The European Commission (2002) indicates that small business is those companies with fewer than fifty employees.

Metadata

Item Type: Monograph (Industrial Training)
Creators:
Creators
Email / ID Num.
Zulkifli, Noor Fadzlina
2015105845
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Social responsibility of business. Social entrepreneurship
Divisions: Universiti Teknologi MARA, Johor > Segamat Campus > Faculty of Business and Management
Keywords: Industrial training, Social responsibility, Entrepreneur, UiTM Cawangan Johor
Date: 2018
URI: https://ir.uitm.edu.my/id/eprint/49700
Edit Item
Edit Item

Download

[thumbnail of 49700.pdf] Text
49700.pdf

Download (278kB)

ID Number

49700

Indexing