ENT 530 Social Media Portfolio: Kyujoshop / Nurul Iffah Ridzuan

Ridzuan, Nurul Iffah (2020) ENT 530 Social Media Portfolio: Kyujoshop / Nurul Iffah Ridzuan. [Entrepreneurship Project] (Unpublished)


Kyujoshop has started business operations on 8 July 2020. Kyujoshop was established and ventured into the garment industry which sells hijabs and also became a dropship to herliche.my. This company sells hijabs at reasonable prices and shariah compliant.
Herlich.my was founded by a student who originally wanted to venture into business to fund his tuition fees. This has helped many other students out there to become agents or dropship to get business products. I became one of her dropship to earn extra money.
My target market is focused on students close to me and those with medium and high incomes. To market my product, I have used some marketing strategies. Among them are the product manufacturing process, online ordering and simple and attractive packaging. The lesson that I can learn are fashion industry a great deal to involve and gain opportunity at the same time learn from the unique challenges.


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