Technology Entrepreneurship Project (ENT 600) : Adidas / Khairun Hanna Mohd Afendy

Mohd Afendy, Khairun Hanna (2021) Technology Entrepreneurship Project (ENT 600) : Adidas / Khairun Hanna Mohd Afendy. [Entrepreneurship Project] (Unpublished)

Download

[thumbnail of 48524.pdf] Text
48524.pdf

Download (164kB)

Abstract

When it comes to physical activities, the first important thing is the safety of the person performing the activities. One of the safety measures should be taken is the needs of proper shoes. There are varieties of sport shoes that are sell in various store. One of the shoes that attract me to carry out a case study is the Adidas Core Grace Women. These colourful training shoes may enhance the attraction of customer with its advantages and the beautiful design is a must buy item. Even though, the shoes may have its many benefits, but unfortunately it had the disadvantages as well. The disadvantages had cause severe disappointment among customers. Other than that, Adidas Core Grace shoes produces smelly odour due to the excessive sweat of the wearer. Due to lack of airflow in and out of the shoes, the smell had remained sustained. To recapitulate, the need to produce better version of the shoes is acquired so that it can overcome the problem as stated above and manage to satisfy the needs and wants of the customers.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email
Mohd Afendy, Khairun Hanna
2018674096
Subjects: H Social Sciences > HF Commerce > Business. Business enterprises. General works, treatises, and textbooks
T Technology > T Technology (General) > Industrial research. Research and development
Divisions: Universiti Teknologi MARA, Perlis > Arau Campus
Item ID: 48524
Uncontrolled Keywords: Adidas ; Core Grace shoes ; Produce Better Version
URI: https://ir.uitm.edu.my/id/eprint/48524

Fulltext

Fulltext is available at:
  • Bilik Koleksi Akses Terhad | Kampus Arau, Perlis
  • ID Number

    48524

    Indexing


    View in Google Scholar

    Edit Item
    Edit Item