ENT 530 Social Media Portfolio: Socks For You / Nur Adlina Anuar Amin

Anuar Amin, Nur Adlina (2020) ENT 530 Social Media Portfolio: Socks For You / Nur Adlina Anuar Amin. [Entrepreneurship Project] (Unpublished)


Socks For You by Adlina Anuar Enterprise is a company that sell under clothing line sell socks with varieties of design and size. Our sock is unisex which means that both genders are suitable to wear our socks. Our design of socks is different from the socks in the market. We have physical store and online store. Both stores are important for us because it contributes to the sale each month. Our store is located at 72A, Jalan Universiti, Seksyen 13, 46200 Petaling Jaya, Selangor. This place is very strategic, and we store our stock there.
The establishment is owned and operated by Miss Nur Adlina Bt Anuar Amin that have experienced in managing a clothing shop. The owner prepared Business Model Canvas and found the purpose of preparing BMC for Socks For You to know and identify the problems that will be face and incoming problems for the business. The owner who is Nur Adlina Bt Anuar Amin acknowledge the problems that the business will faced before starting her business. BMC helped the owner to find the solution to the problems that they will face in the future. BMC help us to have our target market which is teenagers, kids and adult.
To improve our sale for each month we have developed our own market strategies. Socks For You created Facebook page as an online platform to attract more customers for our products. Creating a Facebook page will benefit our business. It is because Facebook has many features that can help online seller to sell our product. Facebook is also a well establish platform which have many active users. This will help to spread awareness about our business.
Hence, it is important for the owner to know on how to manage Facebook page so that more customers will be interested. Socks For You need to post interesting products on the timeline. The uniqueness and cheap price of our products will catch other’s attention.


Item Type: Entrepreneurship Project
Email / ID Num.
Anuar Amin, Nur Adlina
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
H Social Sciences > HF Commerce > Marketing
T Technology > TT Handicrafts Arts and crafts > Home arts. Homecrafts. > Textile arts and crafts
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management
Keywords: facebook, sales, socks
Date: 16 November 2020
URI: https://ir.uitm.edu.my/id/eprint/48111
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