Penambahbaikan Persijilan Blue Ribbon dengan Penambahan Nilai Kemanusiaan (TFI Buddies) (Improvement of Blue Ribbon Certification by Including Humanistic Value (TFI Buddies) / Siti Munira Yasin …[et al.]

Yasin, Siti Munira and Mad Hisma, Harizah and Omar, Mazlifah and Ismail, Nurhuda and Izuan Azhar, Zahir and Omar, Zalina and Ismail, Ilham Ameera and Ruslan, Nur-Hasanah and Jamil, Shahizan and Md Shah, Nur Fazlinda and Suddin, Leny Suzana (2020) Penambahbaikan Persijilan Blue Ribbon dengan Penambahan Nilai Kemanusiaan (TFI Buddies) (Improvement of Blue Ribbon Certification by Including Humanistic Value (TFI Buddies) / Siti Munira Yasin …[et al.]. Jurnal Inovasi Malaysia (JURIM), 4 (1). pp. 61-78. ISSN 2600-7606


Cigarette smoke produces more than 4,000 toxic chemicals and 53 of these chemicals can cause cancer. Smoking increases your health risks such as lung cancer, heart attack and stroke. In Malaysia, between 10% and 12% of causes of death are caused by smoking and this results in over 10,000 deaths a year. According to the National Health Morbidity Survey (NHMS) in 2015, the number of smokers aged 15 and above in Malaysia is estimated to be more than 5 million (22.8%). This alarming amount will lead to increased health costs. Smoking can also lead to a reduction in worker productivity and air pollution and the pollution due to cigarette smoke. Therefore, smokers need to be aware of the effects of smoking habits and the importance of maintaining a tobacco-free environment for the health and well-being of their families, friends and the community around them. To address this, Smoke Busters have created an innovation called Blue Ribbon Star Certification with an additional component of humanization into the TFI Buddies existing Blue Ribbon Certification. The main goal of this innovation is to make University of Technology MARA (UiTM) campuses 100% tobacco free. The first project at the Sungai Buloh Campus resulted in a decrease in the percentage of ‘hotspots’, whereby the number of cigarette butts was found to be greatly reduced. In addition, the percentage of staff with good knowledge and attitude on the effects of cigarettes increased. Feedback from users comprising staff and students also showed a very positive response. The direct impact on faculty and campuses include cost savings in terms of medical expenses and increase in staff productivity. The long-term effects include enhancing UiTM’s image nationally and internationally. From a social point of view, this in addition creates a more caring and responsible generation of colleagues and the environment.


Item Type: Article
Email / ID Num.
Yasin, Siti Munira
Mad Hisma, Harizah
Omar, Mazlifah
Ismail, Nurhuda
Izuan Azhar, Zahir
Omar, Zalina
Ismail, Ilham Ameera
Ruslan, Nur-Hasanah
Jamil, Shahizan
Md Shah, Nur Fazlinda
Suddin, Leny Suzana
Subjects: H Social Sciences > HC Economic History and Conditions > Technological innovations. Technology transfer
H Social Sciences > HM Sociology > Social change
Divisions: Universiti Teknologi MARA, Shah Alam > Institute of Quality & Knowledge Advancement (InQKA)
Journal or Publication Title: Jurnal Inovasi Malaysia (JURIM)
UiTM Journal Collections: UiTM Journal > Jurnal Inovasi Malaysia (JURIM)
ISSN: 2600-7606
Volume: 4
Number: 1
Page Range: pp. 61-78
Keywords: tobacco, Blue Ribbon certification, passive smokers
Date: November 2020
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