Fundamentals of Entrepreneurship (ENT 300) : Typo (Cotton On Group Co.) / Nur A’inaa Izzati Nazarihan … [et al.].

Nazarihan, Nur A’inaa Izzati and Jamel, Mohd Shafiq Aima and Pathe, Khuhaimy (2018) Fundamentals of Entrepreneurship (ENT 300) : Typo (Cotton On Group Co.) / Nur A’inaa Izzati Nazarihan … [et al.]. [Entrepreneurship Project] (Unpublished)

Abstract

“Don’t quit,” is the quote that we keep on chanting in our mind when doing this case study. As long as we do not quit, we can get the job done. The company that we research is Typo. Typo sells gifts, stationeries, travel accessories and other daily necessities such as metal waterbottles and tumblers. The type of concept Typo has is new in Sarawak. None of the company or the store has the same concept in Sarawak before Typo company open their branch in here. Typo store has a cool nature and a unique aura that can attract customers to come to their store.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Nazarihan, Nur A’inaa Izzati
2017802454
Jamel, Mohd Shafiq Aima
2017641888
Pathe, Khuhaimy
2017641692
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing
H Social Sciences > HG Finance > Banking
Divisions: Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Applied Sciences
Keywords: gifts, stationeries, travel accessories , case study
Date: October 2018
URI: https://ir.uitm.edu.my/id/eprint/46568
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