ENT 530 Social Media Report: Melure Perfume / Mohd Fahmi Aiman Mohd Lazin

Mohd Lazin, Mohd Fahmi Aiman (2021) ENT 530 Social Media Report: Melure Perfume / Mohd Fahmi Aiman Mohd Lazin. [Entrepreneurship Project] (Submitted)

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Abstract

Melure Perfume is a local online based entrepreneurship that sells perfumes inspired by renowned international fragrances such as Victoria’s Secret Bombshell and Dunhill Blue. I have chosen this brand because I wanted to promote a product that I have actually used before so that I could provide a level of transparency in doing so.
I asked for permission to market the product from my sister-in-law, Siti Aisyah, who is an existing agent for Melure Perfumes. She provided me with informations and pictures of the product.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
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Mohd Lazin, Mohd Fahmi Aiman
2019496222
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty > Malaysia
H Social Sciences > HF Commerce > Business. Business enterprises. General works, treatises, and textbooks
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
H Social Sciences > HF Commerce > Marketing
T Technology > TP Chemical technology > Miscellaneous organic chemical industries
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Art and Design
Item ID: 46158
Uncontrolled Keywords: Facebook, sales, perfume
URI: https://ir.uitm.edu.my/id/eprint/46158

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  • Bilik Koleksi Harta Intelek, Unit Terbitan Bersiri & Elektronik, PTAR Puncak Alam
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