The customer interest towards Islamic credit card among non-muslim staff at Standard Charetered / Siti Nooruz Zahidah Md Ramli

Md Ramli, Siti Nooruz Zahidah (2012) The customer interest towards Islamic credit card among non-muslim staff at Standard Charetered / Siti Nooruz Zahidah Md Ramli. [Student Project] (Unpublished)

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Abstract

Nowadays many people use and own the credit card and it is become a trend to people have the credit card. With the rapid of the development the finance institution have introduce Islamic credit card that based on the principal of syariah. In this research, it is emphasize the tendency of the non-Muslim using Islamic credit card. Why they prefer use Islamic credit card even though .the conventional also offer the same thing but with differ contract. This paper aimed to investigate the factor that influence no-Muslim to choose Islamic credit card. The respondents had been selected the staff at Standard Chartered bank which is 100 respondent. Researcher focused on three identifiable variables to show the influences in determining the customer’s interest towards totemic credit card. Convenient transaction, provide a special features and effectiveness of customers’ services were selected to predictor the dependent variable which influence customer interest towards totemic credit card. The analysis indicated that all the selected variables were-significant in determining the customer interest-towards Islamic credit card.

Metadata

Item Type: Student Project
Creators:
Creators
Email
Md Ramli, Siti Nooruz Zahidah
2009215814
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Abd Ghafar, Mohd Sabri
UNSPECIFIED
Subjects: H Social Sciences > HG Finance > Banking > Bank loans. Bank credit. Commercial loans
H Social Sciences > HG Finance > Credit. Debt. Loans
H Social Sciences > HG Finance > Credit. Debt. Loans > Commercial credit. Commercial loans. Credit management
H Social Sciences > HJ Public Finance > Finance, Islamic
H Social Sciences > HJ Public Finance > Expenditures, Public
Divisions: Universiti Teknologi MARA, Terengganu > Dungun Campus > Faculty of Business and Management
Programme: Bachelor Of Business Administration (Hons) Islamic Banking
Item ID: 44394
Uncontrolled Keywords: Credit Card ; Finance Institution ; Islamic Credit Card ; Standard Chartered Bank ; Convenient Transaction
URI: https://ir.uitm.edu.my/id/eprint/44394

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