The impact of consumption values towards intention to visit green hotel in Malaysia / Nur Shakinah Joibi and Sharifah Nurafizah Syed Annuar

Joibi, Nur Shakinah and Syed Annuar, Sharifah Nurafizah (2020) The impact of consumption values towards intention to visit green hotel in Malaysia / Nur Shakinah Joibi and Sharifah Nurafizah Syed Annuar. Insight Journal : International, Refereed, Open Access, Online Journal, 6 (6). pp. 50-60. ISSN 2600-8564

Abstract

Currently, tourism is moving towards sustainable tourism because this industry poses negative impacts to the environment. The hotel industry consumes and produces many resources such as water, energy and produces waste disposal. Therefore, the environmental friendly services in hotel industry are important. The purpose of this paper is to review past study on the impact of the consumption values towards intentions to visit green hotel in Malaysia. A multi-dimensional measure of consumption values is used to determine which values of consumption are valued by domestic and international tourists. The Theory of Consumption Values (TCV) is employed and modified in this study. The functional value, conditional value, social value, emotional value and epistemic value in this study is expected to have impact on intention to visit green hotel in Malaysia.

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Joibi, Nur Shakinah
UNSPECIFIED
Syed Annuar, Sharifah Nurafizah
UNSPECIFIED
Contributors:
Contribution
Name
Email / ID Num.
Chief Editor
Zainon, Assoc. Prof. Dr. Saunah
UNSPECIFIED
Editor
Ismail, Dr. Noriah
UNSPECIFIED
Editor
Raja Ahmad, Assoc. Prof. Dr. Raja Adzrin
UNSPECIFIED
Editor
Soo, Assoc. Prof. Dr. Carolyn Kum Yoke
UNSPECIFIED
Editor
Kadri, Assoc. Prof. Dr. Mohd Halim
UNSPECIFIED
Editor
Mohd Ariff Albakri, Assoc. Prof. Dr. Intan Safinas
UNSPECIFIED
Editor
Shamsuddin, Assoc. Prof. Dr. Hj Amanuddin
UNSPECIFIED
Editor
Zakaria, Assoc. Prof. Dr. Nor Balkish
UNSPECIFIED
Editor
Khairani, Dr. Noor Sufiawati
UNSPECIFIED
Editor
Othman, Dr. Akmal Aini
UNSPECIFIED
Editor
Ismail, Dr. Norashikin
UNSPECIFIED
Editor
Misman, Dr. Faridah Najuna
UNSPECIFIED
Editor
Mat Kamal, Dr. Siti Nuur-Ila
UNSPECIFIED
Subjects: G Geography. Anthropology. Recreation > G Geography (General) > Travel and the state. Tourism
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management
H Social Sciences > HD Industries. Land use. Labor > Service industries
Divisions: Universiti Teknologi MARA, Johor > Segamat Campus
Journal or Publication Title: Insight Journal : International, Refereed, Open Access, Online Journal
UiTM Journal Collections: UiTM Journal > INSIGHT Journal (IJ)
ISSN: 2600-8564
Volume: 6
Number: 6
Page Range: pp. 50-60
Related URLs:
Keywords: Consumption Values, Intentions, Tourists, Green Hotel, Malaysia, UiTM Cawangan Johor
Date: 2020
URI: https://ir.uitm.edu.my/id/eprint/42764
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