ENT 530 Social Media Portfolio : Sambal Goreng Jawa Letopz / Siti Nur Lukluah Samsudin

Samsudin, Siti Nur Lukluah (2018) ENT 530 Social Media Portfolio : Sambal Goreng Jawa Letopz / Siti Nur Lukluah Samsudin. [Entrepreneurship Project] (Unpublished)


I do produce a product that something yummy, spicy and delicious for customer to eat which is traditional Javanese fried sambal namely "Samba/ Goreng Jawa Letopz'. I will also offer specialty for my product which is homemade food freshly from my stove. The main objective of doing this entrepreneurship project is to fulfil the terms and condition for this coursework. It appears that is lack of people want to eat the traditional food, people nowadays tends to eat the modern and viral food with cheesy one. My business is located at Universiti Teknologi Mara, (UiTM), Puncak Alam Campus. It is because the area is strategic as it allows for easy access to potential customer. And my business targeted to students and staffs and people nearby.
Samba/ Goreng Jawa Letopz operate daily under self-management, which is controlled by myself, Miss Siti Nur Lukluah binti Samsudin. Anticipated sales are RM 61.00 for the fulfilment of the coursework. One of the primary goals of this business is to provide value to customers. Hence, the pricing is will first starting business based on the be set based on the objective to get reasonable profit and to ensure that customer buying from us continually in the future.


Item Type: Entrepreneurship Project
Email / ID Num.
Samsudin, Siti Nur Lukluah
Email / ID Num.
Thesis advisor
Mohd Salleh, Mohammad Zaim
Subjects: H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business
H Social Sciences > HF Commerce > Business
H Social Sciences > HF Commerce > Merchandising
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Hotel and Tourism Management
Keywords: Facebook, Sales, Sambal, Social media
Date: 2018
URI: https://ir.uitm.edu.my/id/eprint/40526
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