Case Study : Econsave Sdn. Bhd. / Muhammad Nur Aidil Ariff Muhamad Yusuf

Muhamad Yusuf, Muhammad Nur Aidil Ariff (2020) Case Study : Econsave Sdn. Bhd. / Muhammad Nur Aidil Ariff Muhamad Yusuf. [Entrepreneurship Project] (Unpublished)

Abstract

In the first part of this project report, the company’s general information was gathered. Econsave Sdn. Bhd. is a hypermarket chain in Malaysia and is known for selling goods and products at a discounted price. The slogan of the company itself is “Bandingkan Harga Kami” which means “Compare our Prices”, that is to prove that as much as possible, they will aim to offer the cheapest and reasonable price in town. In the following section of the report, contains the detailed information of the company. The objective of this section is to work on the background of the company, organizational structure, products, technologies and services that are provided by Econsave Sdn. Bhd, as well as the company’s business, marketing and its operational strategy in promoting their products and services. Econsave Sdn. Bhd’s financial achievements are also included in this section, to understand in detail how the company manage their financial and what achievements have they gain from the financial management.

Metadata

Item Type: Entrepreneurship Project
Creators:
CreatorsEmail / ID. Num
Muhamad Yusuf, Muhammad Nur Aidil AriffUNSPECIFIED
Contributors:
ContributionNameID Num. / Email
Thesis advisorNik Muhammad Naziman, Yusrina HayatiUNSPECIFIED
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Business intelligence. Trade secrets
H Social Sciences > HF Commerce > Shopping centers. Shopping malls
T Technology > TX Home economics > Shopping. Teleshopping. Consumer education
Divisions: Universiti Teknologi MARA, Kelantan > Kota Bharu Campus > Faculty of Computer and Mathematical Sciences
Item ID: 38665
Uncontrolled Keywords: Econsave Sdn. Bhd., supermarket/hypermarket, Every Day Low Price (EDLP)
URI: http://ir.uitm.edu.my/id/eprint/38665

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