Fundamentals of Entrepreneurship (ENT300) Ayam Sihat Trading / Nor Rasidah Binti Nen... [et al.]

Nen, Nor Rasidah and Yusuf, Nurul Naziefah Martin and Zaini, Izyan and Malek, Mohd Tarmizi (2015) Fundamentals of Entrepreneurship (ENT300) Ayam Sihat Trading / Nor Rasidah Binti Nen... [et al.]. [Entrepreneurship Project] (Unpublished)


AYAM SIHAT is a cold storage that occur processing organic live poultry and selling a chicken at our own shop, We will sell a high protein and health by producing an organic chicken.
This business is based on partnership where it consists of four (4) members. The members consist of the General Manager, Administration Manager, Marketing Manager, Operational Manager and Financial Manager. The business capital is amounted to RM 80, 000 where General Manager contributed RM 24 000, Administration Manager RM 8, 000, Operating Manager, Marketing Manager, and Financial Manager each of them contributed RM 16, 000 and the rest is from the financial company's loan.
Our market focus based on population in Kota Samarahan which is our target group is caterers, groceries and housewife. We have an agreement with Joel's Farmland, whereas his company will supply us the fresh chicken every day.
Why we choose on this business? It is because there is still a high potential in making a high profit. Besides, it has been high demand among restaurants, caterers, groceries and housewife. Other reason is because it important daily consume by our target customers.
We will only provide the high quality and fresh chicken to our customers. That is our speciality among others competitors. This can effect on continuous service and we can gain a high profit due to our hard work in providing this kind of production.
In future for around three (3) years after this project established, our target is to add workers, to expand our site and to be the number one of well-known business, open branch in other places and be trusted cold storage for all level ages of people and races.


Item Type: Entrepreneurship Project
Email / ID Num.
Nen, Nor Rasidah
Yusuf, Nurul Naziefah Martin
Zaini, Izyan
Malek, Mohd Tarmizi
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing
H Social Sciences > HG Finance > Banking
S Agriculture > SF Animal culture > Chickens
Divisions: Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Information Management
Keywords: Cold Storage, Organic Live Poultry, Chicken
Date: March 2015
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