Role of Malaysian trophy designers and manufacturers in promoting the use of symbols for custom-made trophies / Sharinah Md Nor

Md Nor, Sharinah (2005) Role of Malaysian trophy designers and manufacturers in promoting the use of symbols for custom-made trophies / Sharinah Md Nor. Masters thesis, Universiti Teknologi MARA.

Abstract

The principal objective of this study is to assist Malaysian trophy designers and
manufacturers to improve their using symbols in trophy development processes through
design recommendations from a custom-made trophy design perspective. This research
study aims to help students of the Fine Metal Programme or individuals in any
handicraft industry who want to be involved in custom-made trophy making to know
the process of design and its execution.
Chapter one discusses the background of trophy design and its manufacturing
activities in Malaysia.
Chapter two discusses the literature review to identify a rationale for the need because
it provides the researcher with an overall framework of how the topic fits in the 'big
picture' or what was known about the previous research.
In chapter three, the research design has incorporated four inter-related phases. Phase
One: Literature search and review, Phase Two: Questionnaire Survey and Interview,
Phase Three: Case Studies and Phase Four: Observations.
Chapter four shows the process of data collection including the problem arises during
research for data collection.
The research findings will benefit those who are involved in this industry. For trophy
manufacturers, the research materials can be used as key factors in the formulation of
company strategies. The research has identified the role of trophy designer and
manufacturer and the part they play in the creating of using symbols in custom-made
trophy designs in the face of Made in Malaysia trophy, globalization, and the
implementation of Asian Free Trade Agreement (AFTA). The image of the trophy
designers and manufacturers will improve in stature paving the way for more
opportunities and recognition. This will lead to further improvement in custom-made
trophies as part of the Malaysian craft industry for the local and international markets.

Metadata

Item Type: Thesis (Masters)
Creators:
Creators
Email / ID Num.
Md Nor, Sharinah
UNSPECIFIED
Subjects: N Fine Arts > NC Drawing. Design. IIlustration
N Fine Arts > NC Drawing. Design. IIlustration > Study and teaching > Theory of design
Divisions: Universiti Teknologi MARA, Shah Alam > Faculty of Art and Design
Keywords: Trophy designers, custom-made, trophy design, process of design
Date: 2005
URI: https://ir.uitm.edu.my/id/eprint/3608
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