Identifiying factors that influence consumer adoption towards usage of online service (e-Caruman) at EPF Kuantan / Wan Nurhafizah Mohd Rodzlad

Mohd Rodzlad, Wan Nurhafizah (2015) Identifiying factors that influence consumer adoption towards usage of online service (e-Caruman) at EPF Kuantan / Wan Nurhafizah Mohd Rodzlad. Industrial Training. Bachelor of Science (Hons.) Statistics. (Submitted)

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Abstract

The main focus for this study was to determine the relationship between usage of online service (e-caruman) and consumer adoption. Besides that, these studies also aim to examine the factor influence consumer adoption towards using of online service (e-caruman). Other than that, to study the significance difference mean between levels of education among consumer adoption on using online service also one of the objective in this study. There are four variable include in this study which are competence, convenience, and security variable as independent variable. While the consumer adoption as a dependent variable. This study involved 150 respondents by using simple random sampling (SRS) and the data was collected by using questionnaire method. The methods of data analysis used were Pearson correlation, Multiple Linear Regression and One Way ANOVA. The finding showed that all independent variable have a strong positive linear relationship with response variable and there is significant factor influence consumer adoption towards usage of online service (e-caruman) which are convenience and security towards consumer adoption. Meanwhile, the one way ANOVA test shows that there is significance difference between levels of education among consumer adoption

Metadata

Item Type: Monograph (Industrial Training)
Creators:
Creators
Email
Mohd Rodzlad, Wan Nurhafizah
2012678238
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Mohamad Sobri, Norafefah
UNSPECIFIED
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Electronic data processing. Information technology. Knowledge economy. Including artificial intelligence and knowledge management
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Computer networks. Electronic information resources. Web portals. Internet. Web servers. Electronic mail messages
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Support services
Divisions: Universiti Teknologi MARA, Kelantan > Kota Bharu Campus > Faculty of Computer and Mathematical Sciences
Item ID: 34368
Uncontrolled Keywords: Usage Online Service, Consumer Adoption, Education level, Multiple Linear Regression
URI: https://ir.uitm.edu.my/id/eprint/34368

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34368

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