Compulsive online shopping in Malaysia / Chuah Soo Cheng, Ng Phaik Lian and Noor Rita Mohamad Khan

Cheng Chuah, Soo and Lian Ng, Phaik and Mohamad Khan, Noor Rita (2018) Compulsive online shopping in Malaysia / Chuah Soo Cheng, Ng Phaik Lian and Noor Rita Mohamad Khan. Advances in Business Research International Journal (ABRIJ), 4 (2). pp. 1-8. ISSN 2462-1838 (Unpublished)

Abstract

The proliferation of e-commerce has induced the online shopping transactions around the world. The increase trend of online shopping illustrates that there is a dramatic increase in compulsive behavior on online shopping. Shopping online could give an illusion to the consumers that they are not really spending money and become compulsive for many consumers. By adapting the questionnaires outlined, this study validates the compulsive online shopping scale to measure the compulsive online shopping behaviour in Malaysia context. A survey was conducted with a sample of 221 respondents based on convenience-sampling method in the Klang Valley. The factor analysis showed high reliable test of Cronbach alpha for the scales underlying the compulsive online shopping behavior.

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Cheng Chuah, Soo
chuahsc@salam.uitm.edu.my
Lian Ng, Phaik
ng328@salam.uitm.edu.my
Mohamad Khan, Noor Rita
noor268@salam.uitm.edu.my
Subjects: H Social Sciences > HF Commerce > Purchasing. Selling. Sales personnel. Sales executives
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management
Journal or Publication Title: Advances in Business Research International Journal (ABRIJ)
UiTM Journal Collections: UiTM Journal > Advances in Business Research International Journal (ABRIJ)
ISSN: 2462-1838
Volume: 4
Number: 2
Page Range: pp. 1-8
Keywords: Compulsive online shopping, Measurement scale
Date: December 2018
URI: https://ir.uitm.edu.my/id/eprint/23189
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23189

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