Presentation from delft university of technology and delegates from list

Reverse innovation refers to the process of innovating in emerging markets and then bringing those innovations back to developed markets. This approach can stimulate economic innovation by leveraging the unique challenges and opportunities of emerging markets to develop new and innovative solutions that can be applied in other contexts. One of the key benefits of reverse innovation is that it can help address the needs of underserved or overlooked markets. By innovating in emerging markets, companies can develop products and services that are tailored to the specific needs of those markets, which may be very different from those in developed markets. Another benefit of reverse innovation is that it can help reduce costs and increase efficiency. It provides practical solutions for emerging markets where resources may be more limited, companies can develop more cost effective and efficient solutions that can then be applied in other markets.