Digitalization of financial advisory through robo-advisors

Chaleeda, Som Sak (2025) Digitalization of financial advisory through robo-advisors. FBM Insights, 12. pp. 64-66. ISSN 2716-599X

Official URL: https://kedah.uitm.edu.my/research

Abstract

Robo-advisors are algorithmic platforms that provide automated financial advice and investment management services. The emergence of robo-advisors is due to the need for readily accessible financial advice; robo-advisors have garnered much attention because of their cost-efficiency and convenience. These platforms analyze individuals’ risk tolerances and financial objectives to create tailored investment strategies, thereby providing access to financial management for a broader demographic (Bonelli & Dongul, 2023).

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Chaleeda, Som Sak
chaleeda@uitm.edu.my
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Mustapha, Yanti Aspha Ameira
ameira574@uitm.edu.my
Chief Editor
Mohamed Isa, Zuraidah
zuraidah588@uitm.edu.my
Subjects: T Technology > T Technology (General) > Technological change > Technological innovations
T Technology > T Technology (General) > Information technology. Information systems
Divisions: Universiti Teknologi MARA, Kedah > Sg Petani Campus > Faculty of Business and Management
Journal or Publication Title: FBM Insights
UiTM Journal Collections: Other UiTM Journals > FBM Insights UiTM Cawangan Kedah
ISSN: 2716-599X
Volume: 12
Page Range: pp. 64-66
Keywords: Robo advisors, Automated financial advice, Investment management
Date: 2025
URI: https://ir.uitm.edu.my/id/eprint/142283
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