Cadamba hiking and CPR programme: strengthen UiTM – IJNUC collaboration

Masrani, Norhanis Humaira and Halim, Hasseri and Mohamad Mokhtar, Muhammad Danish and Ibrahim, Norkasihan (2026) Cadamba hiking and CPR programme: strengthen UiTM – IJNUC collaboration. Prescription, 5 (5). pp. 1-2.
Abstract

This academic report documents and analyzes the strategic outcomes, public health frameworks, and community engagement metrics of the "Cadamba Hiking and CPR Programme," a collaborative corporate social responsibility (CSR) and community health initiative co-organized by Universiti Teknologi MARA (UiTM) and the Institut Jantung Negara University College (IJNUC). In emerging economies, public health literacy regarding cardiovascular emergencies—specifically the execution of bystander Cardiopulmonary Resuscitation (CPR) during wilderness or remote sports activities—remains dangerously low

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