Sweet and Snazzy

Jaivi, Nur Azianna and Mustafa, Nur Hidayah and Lian, Prescilia Supang and Robert, Wendy Connielia Chin and Nyalo, Yeremia (2018) Sweet and Snazzy. [Entrepreneurship Project] (Unpublished)

Abstract

Sweet & Snazzy is the combination of the five partners into one company. The name of company are being choose regarding to theme of products that sell in this company. It's are suitable with the concept of the company that are simple but attracted. The products that sell by Sweet & Snazzy is food which is heavy dishes and snacks, clothes and lanyard. The target market for our company is student and also outsider which is all around of world and easily to attract with the new product in the market. Our product are suitable with the customer's age, gender and also income in making decision to purchasing our products. Our products have a more competitive advantages in selling the affordable, trending and comfortable products in the market place. We also have the competitors that selling the similar product but in different price and quality than our products. Sweet & Snazzy are easily aware by the customers even though our company are new entrance. Because of this situation, our company's profitability are increase from time to time with our new innovation in increase our product's quality. The profitability can be measurer with the demand that get from customer either with the direct order or pre-order. The management team of the Sweet & Snazzy are consists of general manager, operation manager, administrative manager, marketing manager and financial manager. The general manager is Nur Hidayah binti Mustafa, operation manager is Nur Azianna Jaivi, administrative manager is Yeremia anak Nyalo, marketing manager is Prescilia Supang Lian and financial manager is Wendy Connielia Chin Robert.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Jaivi, Nur Azianna
2016631176
Mustafa, Nur Hidayah
2016863372
Lian, Prescilia Supang
2016232966
Robert, Wendy Connielia Chin
2016438132
Nyalo, Yeremia
2016631158
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Stephen, Jacqueline Koh Siew Len
jacqu807@uitm.edu.my
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management
Keywords: Entrepreneurship, Marketing plan, Financial plan, Operation plan, Administration plan
Date: 2018
URI: https://ir.uitm.edu.my/id/eprint/138692
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