Zulhazmi, Anas Solihin and Mohamad Jamil, Mohamad Yusof Sani and Zainudin, Nur Aina Balqis and Zinal Abidin, Fatin Nur Izzati and Asmadi, Nurul Adibah
(2026)
Business plan for Anggune’ Atelier.
[Entrepreneurship Project]
(Unpublished)
Abstract
Anggune’ Atelier is a premium modest fashion business specializing in the design, production, and retail of ready-to-wear Baju Kurung for the mid-end to high-end market segment. Then company will operate from Bangi Sentral, Selangor, a well-established Muslimah fashion hub in Malaysia. Anggune’ Atelier combines traditional Malay aesthetics with contemporary design elements, focusing on elegance, comfort, and cultural authenticity.The business is structured as a partnership, enabling shared expertise, flexible management, and collaborative decision making among five partner overseeing general Manager, Operations, Marketing finance, and Administration.
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Zulhazmi, Anas Solihin 2025484032 Mohamad Jamil, Mohamad Yusof Sani 2025471374 Zainudin, Nur Aina Balqis 2025480184 Zinal Abidin, Fatin Nur Izzati 2025431786 Asmadi, Nurul Adibah 2025422026 |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business T Technology > TT Handicrafts Arts and crafts > Clothing manufacture > Dressmaking and women's tailoring. Fashion |
| Divisions: | Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Hotel and Tourism Management |
| Keywords: | Entrepreneurship, SME, Fashion industry, Small business management, Marketing strategy, Business plan |
| Date: | January 2026 |
| URI: | https://ir.uitm.edu.my/id/eprint/137709 |
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