Abstract
This project presents the Perodua Expedition Cruise, a luxury small-scale cruise vessel conceptualised as Perodua's foray into boutique marine transportation. Designed for affluent adventurers seeking exclusive and immersive experiences, the yacht caters to small groups of 10–15 travellers, blending elegance, comfort, and personalisation with a sustainable edge. With a modern aerodynamic form and expressive angular contours, the design supports expedition travel to remote natural or cultural destinations unreachable by larger ships. The cruise is equipped with divided multifunctional spaces tailored for varied passenger activities, ensuring a more private and customisable voyage. Sustainability is addressed through eco-conscious materials and systems, including energy-saving mechanisms and an optimised hull design for efficiency. This new vision showcases Perodua's capacity to innovate beyond automotive, introducing a premium, low-impact, experience-driven product in the marine sector.
Metadata
| Item Type: | Article |
|---|---|
| Creators: | Creators Email / ID Num. Ahmad Shadidul Qua, Danish Hakim Qua aqemqua@gmail.com Yusoff, Zaidi zaidi8881@uitm.edu.my |
| Contributors: | Contribution Name Email / ID Num. Editor Shawalluddin, Syahrini syahrini@uitm.edu.my Editor Jamaludin, Juaini juaini@uitm.edu.my Editor Hassan, Normaziana normazianahassan@uitm.edu.my Editor Mohd Yusof, Fadila fadila675@uitm.edu.my |
| Subjects: | T Technology > TS Manufactures > Production management. Operations management T Technology > TS Manufactures > Production management. Operations management > Product engineering > Product design. Industrial design |
| Divisions: | Universiti Teknologi MARA, Kedah > Sg Petani Campus > Faculty of Art and Design |
| Journal or Publication Title: | Design Innovation Academic Show (DIAS) 2025 |
| ISSN: | 978672948780 |
| Page Range: | pp. 258-261 |
| Keywords: | Expedition cruise, Perodua Marine, small group travel, Luxury yacht, Sustainable exploration |
| Date: | 2025 |
| URI: | https://ir.uitm.edu.my/id/eprint/134476 |
