Abstract
Meon BHD is a company that provides products designed for Malaysian tourists in one place with a unique, simple and simple concept. This business is based on a partnership where it consists of five (5) members who hold important positions namely Nuriman Mu'ammar Bin Mohd Ruzi, General Manager, Administration Manager by Muhammad Idzham Bin Rusmi, assisted by Izzul Haikal Bin Rosdi as Marketing Manager, Muhammad Iqbal Hakim Bin Aminuddin as Operations and Administration Manager and the last is Muhammad Amin Bin Mohammad Zahir as Finance Manager. business capital amounting to RM 1,217,245 where the total contribution of each member is RM 91,724.50 and RM 458,621.50 is from Bank Islam loan. Existing assets come from general manager of land and buildings amounting to RM300,000. located in Bandar Kuantan with the address Pt 40009, Jln Gebeng 1/6. Kwsn Perindustrian Gebeng. 26080-Kuantan. Pahang. Nowadays, there are many travelers alone, in groups or with families, of course they want to walk without carrying things of interest by consuming a lot of space. The product we bring is Lightsoap. The unique concept used by Meon BHD is to provide soap that is easy to use, stored to carry anywhere and safe without harmful substances. This soap has been modified for certain travelers out there to give them the convenience of maintaining personal hygiene with very easy use and without polluting the environment with harmful substances. Meon BHD 's target market includes tourists, teenagers, employees and students. All of them are from Kuantan, Pahang and the residents of Meon BHD which targets about 15 percent of customers in Kuantan district. The main reason why Meon chose Kuantan city is because the future business growth is in Kuantan city area and is seen as a strategic place because its population is quite large which is around 300,000 people. In addition, as there are many shopping malls like Kuantan City Mall (KCM), East-Coast Mall (ECM) and Megamall and hotspots like Kuantan Aiport and tourist ports (Menara Teruntum) around
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Rusmi, Muhammad Idzham 2018412422 Aminuddin, Muhammad Iqbal Hakim 2018807064 Rosdi, Izzul Haikal 2018296064 Mohammad Zahir, Muhammad Amin 2018671968 Mohd Ruzi, Nuriman Mu'ammar 2018295478 |
| Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business H Social Sciences > HF Commerce > Marketing |
| Divisions: | Universiti Teknologi MARA, Pahang > Jengka Campus |
| Keywords: | Soap industry, Toilet preparations, Travel accessories |
| Date: | 2021 |
| URI: | https://ir.uitm.edu.my/id/eprint/129909 |
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