Glamora.Co / Nor Syahira Azizan ... [et al.].

Azizan, Nor Syahira and Mohd Zailani, Nur Syahindah Najihah and Mohd Suhaimi, Nur Fatma Syazana and Zainal Abidin, Zahrah Nazuwa and Ahmad Ehsan, Nura Jamila (2025) Glamora.Co / Nor Syahira Azizan ... [et al.]. [Entrepreneurship Project] (Unpublished)
Abstract

Glamora.co is an innovative beauty brand specializing in a unique fusion of skincare and makeup products. The brand aims to revolutionize the beauty industry by offering high-quality products that not only enhance beauty but also nourish and care for the skin. Each product is meticulously crafted to address both cosmetic and skincare needs, ensuring customers can achieve flawless makeup while benefiting from the nourishing properties of skincare ingredients. Our product range includes foundation, concealers, blushes, and highlighters that contain ingredients such as hyaluronic acid, vitamins, and antioxidants, providing hydration, anti-aging benefits, and skin protection throughout the day. Glamora.co is committed to using cruelty-free, sustainable, and dermatologist-tested ingredients, appealing to conscious consumers who care about the products they use. The brand’s target market is diverse, including individuals who are passionate about both beauty and skincare, ranging from young adults to working professionals, with a strong focus on those who prefer multi-functional products. Glamora.co will be marketed primarily through e-commerce channels, with a presence on social media platforms and partnerships with influencers and beauty professionals. Glamora.co’s mission is to empower individuals to feel confident, beautiful, and cared for in their own skin, making the intersection of skincare and makeup accessible and enjoyable.

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