The role of digital transformation in facing the banking competition at BTN Bank Harapan Indah Bekasi branch/ Bintang Narpati, Dian Sudiantini, Kardinah Indrianna Meutia and Diana Noviyanti

This research has the purpose of measuring the impact of digitization and employee engagement on organizational transformation. The hypothesis of the study was formulated to find the relationship between organizational transformation and digitalization as well as employee engagement. A quantitative analysis was applied as a study method. Descriptive statistics and regression analysis were conducted for data evaluation. The result of this research revealed that there is a positive and significant influence between the variables of digital transformation and employee engagement on organizational transformation both in partial and simultaneously.
Keywords: digitalization, employee engagement, and organizational transformation