The significant impact of Customer Relations Practices (CRP), Information Technology (IT) and Information Sharing between supply chain partners (IS) on product sales / Arawati Agus, Za’faran Hassan and Sarminah Samad

UNSPECIFIED and UNSPECIFIED and Samad, Sarminah (2008) The significant impact of Customer Relations Practices (CRP), Information Technology (IT) and Information Sharing between supply chain partners (IS) on product sales / Arawati Agus, Za’faran Hassan and Sarminah Samad. Gading Business and Management Journal, 12 (1). pp. 65-85. ISSN 0128-5599

Download

Full text not available from this repository.

Abstract

This paper examines the relationship between supply chain
management programs and sales in manufacturing companies in
Malaysia. The study measures senior quality managers’ or production
manager’s perception of SCM practices and sales in the industry.
This study investigates relationships between supply chain
management programs and sales through statistical methods such
as Spearman’s correlations, Friedman’s rank test and multiple
regression analysis. The findings suggest that SCM programs and
implementations especially ‘customer relations practices’ (CRP),
‘technology & information’ (IT) and ‘information sharing between
supply chain partners’ (IS) have significant correlations and
associations with sales. The result also indicates that ‘High salesgenerated
companies’ emphasized more on SCM programs such as ‘Customer Relations Practices’, ‘Technology and Innovation’ and
‘Strategic Supplier Partnership’.

Metadata

Item Type: Article
Creators:
Creators
Email
UNSPECIFIED
araa@pkrisc.cc.ukm.my
UNSPECIFIED
zafaran@salam.uitm.edu.my
Samad, Sarminah
sarmi590@salam.uitm.edu.my
Subjects:
H Social Sciences > HD Industries. Land use. Labor > Manufacturing industries
H Social Sciences > HD Industries. Land use. Labor > Manufacturing industries > Malaysia
Divisions: Universiti Teknologi MARA, Shah Alam > Faculty of Business and Management
Journal or Publication Title: Gading Business and Management Journal
ISSN: 0128-5599
Volume: 12
Number: 1
Page Range: pp. 65-85
Item ID: 10115
Uncontrolled Keywords: Supply chain management, sales, manufacturing companies, Spearman’s correlation, Friedman test and multiple regression analysis
URI: https://ir.uitm.edu.my/id/eprint/10115

ID Number

10115

Indexing


View in Google Scholar

Edit Item
Edit Item