Items where Author is "Ismail, Mahazir"

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Monograph

Harun, Etty Harniza and Ismail, Mahazir and Anwar, Nur Aizureen (2014) Determining the factors affecting consumer’s purchase intention towards foreign brands among the y-generation in the northern area of Malaysia / Etty Harniza Harun, Mahazir Ismail, Nur Aizureen Anwar. Research Reports. Institute of Research Management & Innovation (IRMI), Sungai Petani, Kedah. (Unpublished)

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