Fundamentals of Entrepreneurship (ENT300) : Case study 7-Eleven Malaysia Holdings Berhad / Floria Saran Panai … [et al.]

Panai, Floria Saran and LangubYolanda, Yolanda (2019) Fundamentals of Entrepreneurship (ENT300) : Case study 7-Eleven Malaysia Holdings Berhad / Floria Saran Panai … [et al.]. [Entrepreneurship Project] (Unpublished)

Abstract

In this modern era, many people especially the businessman compete to achieve their best performance while attracting customer to their service. As for our project, we had chosen an established company called 7-Eleven Enterprise as our case study topic. Our purpose of this case study are to collect more information in details regarding their products and services, management of the company and their future plans. In order to collect more information about this company we had conducted an interview with two nearby 7-Eleven stores which are located at Desa Ilmu and Samarindah in Kota Samarahan.

Metadata

Item Type:	Entrepreneurship Project
Creators:	Creators Email / ID Num. Panai, Floria Saran 2016839436 LangubYolanda, Yolanda 2017255546
Subjects:	H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Marketing H Social Sciences > HG Finance > Banking
Divisions:	Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Administrative Science and Policy Studies
Keywords:	7-Eleven Enterprise , case study, Retails, convenience store industry
Date:	March 2019
URI:	https://ir.uitm.edu.my/id/eprint/48650