Perceived destination competitiveness of Langkawi Island: an evaluation / Zaliha Zainuddin, Salleh Mohd Radzi and Mohd Salehuddin Mohd Zahari.

Zainuddin, Zaliha and Mohd Radzi, Salleh and Mohd Zahari, Mohd Salehuddin (2018) Perceived destination competitiveness of Langkawi Island: an evaluation / Zaliha Zainuddin, Salleh Mohd Radzi and Mohd Salehuddin Mohd Zahari. Asian Journal of Environment-Behaviour Studies, 3 (10). pp. 1-12. ISSN 2514-751X

Abstract

Destination competitiveness has become a critical issue and creates increasingly challenging in tourism market. A successful tourism destination should embrace an integrated approach towards the many components of the tourism system and competitive advantage of a destination is closely relates to the quality of the products offered, which means the tourist satisfaction that experienced at the destination. This research note discussed the tourism destination competitiveness and highlight Langkawi Island as one of competitive tourism destination in Malaysia. These early finding indicated that the Key Success Factors and Perceived Destination Competitiveness are significant with experience investigate the travel revisit intentions to this destination.

Metadata

Item Type: Article
Creators:
CreatorsID Num. / Email
Zainuddin, Zalihazaliha@tourism.gov.my
Mohd Radzi, SallehUNSPECIFIED
Mohd Zahari, Mohd SalehuddinUNSPECIFIED
Subjects: D History General and Old World > DS History of Asia > Southeast Asia > Malaysia. Malay Peninsula. Straits Settlements > Kedah (Malaysia)
G Geography. Anthropology. Recreation > G Geography (General) > Travel and the state. Tourism
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus
Journal or Publication Title: Asian Journal of Environment-Behaviour Studies
Journal: Others > Asian Journal of Environment-Behaviour Studies
ISSN: 2514-751X
Volume: 3
Number: 10
Page Range: pp. 1-12
Official URL: https://aje-bs.e-iph.co.uk/index.php/ajE-Bs/articl...
Item ID: 29854
Uncontrolled Keywords: Perceived Destination Competitiveness, tourist satisfaction, tourism image, travel revisit intentions
URI: http://ir.uitm.edu.my/id/eprint/29854

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