Modelling the intention to accept Information Technology (IT) innovations among generation-Y / Nor Sahira Miskon

Miskon, Nor Sahira (2012) Modelling the intention to accept Information Technology (IT) innovations among generation-Y / Nor Sahira Miskon. [Student Project] (Unpublished)

Abstract

This research is carried out to examine the level of Gen-Y intention to accept information technology innovation. The purpose of this research is to identify what is the acceptance factor of information technology innovation among Gen- Y. This study also aims to investigate the relationships between Theory Acceptance Model with the acceptance of Gen-Y towards information technology innovations. This is to find out whether the factors are really contributed to the level of acceptance. To carry out this research a total of 100sets of questionnaire were distributed to the Gen-Y in around Johor Bahru. A total of 100 respondents were identified to complete this study. After findings and analysis, the research results found that there is correlation between TAM with acceptance of information technology innovations among Gen-Y in Johor Bahru.

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Item Type: Student Project
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Miskon, Nor Sahira
UNSPECIFIED
Divisions: Universiti Teknologi MARA, Melaka > Bandaraya Melaka Campus > Faculty of Business and Management
Keywords: Information Technology; Innovations; Generation-Y
Date: 2012
URI: https://ir.uitm.edu.my/id/eprint/17068
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