Fundamentals of Entrepreneurship (ENT300) : Case study Kafe Dapo Emak / Tasha Jenkins Likan Siti … [et al.]

Siti, Tasha Jenkins Likan and Wilson Nuga, Laura Ramae (2019) Fundamentals of Entrepreneurship (ENT300) : Case study Kafe Dapo Emak / Tasha Jenkins Likan Siti … [et al.]. [Entrepreneurship Project] (Unpublished)

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Abstract

Kafe Dapo Emak have been recognised mainly by the UiTM Samarahan students. This is due to the location nearby to the campuses of UiTM Sarawak which is located in Desa Ilmu. Kafe Dapo Emak offers various kind of dishes specially Malay cuisines and many more. The major problem faced by the business is advertising. This problem is related to lack of publicity and lack of customers. This advertising problem is closely related to a huge competition among other businesses in Desa Ilmu. Therefore, Kafe Dapo Emak needs to strive more with their competitions in order to maintain their business.

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Item Type: Entrepreneurship Project
Creators:
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Siti, Tasha Jenkins Likan
2017800164
Wilson Nuga, Laura Ramae
2017260702
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing
H Social Sciences > HG Finance > Banking
Divisions: Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Administrative Science and Policy Studies
Item ID: 48808
Uncontrolled Keywords: Malay cuisines,food and drink
URI: https://ir.uitm.edu.my/id/eprint/48808

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