ENT 530 Social Media Portfolio: Mr. Kiwi Alor Setar / Norazreen Nashwa Zainol

Zainol, Norazreen Nashwa (2021) ENT 530 Social Media Portfolio: Mr. Kiwi Alor Setar / Norazreen Nashwa Zainol. [Entrepreneurship Project] (Unpublished)


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The nature of the business of Mr. Kiwi Alor Setar is food and beverages. Mr. Kiwi Alor Setar is a new online business that mainly operates on a Facebook platform that is used to communicate and sell the products to the customers.
The main objective of this company is to sell high-quality frozen marinated products around Alor Setar. The taste of these products is very different from other companies as the recipes originated from different places such as Cappadocia, New Zealand, Texas, Australia, and Thailand.
The commencement of this business was on 28th October 2020. Mr. Kiwi Alor Setar’s target market is people who are from middle-class income who enjoy these products. These products are more suitable for meat lovers as they will know how to differentiate a high and low-quality products.


Item Type: Entrepreneurship Project
Zainol, Norazreen Nashwa
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
H Social Sciences > HF Commerce > Marketing
T Technology > TX Home economics > Nutrition. Foods and food supply
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Accountancy
Item ID: 48208
Uncontrolled Keywords: facebook, sales, food and beverages
URI: https://ir.uitm.edu.my/id/eprint/48208


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  • Bilik Koleksi Harta Intelek, Unit Terbitan Bersiri & Elektronik, PTAR Puncak Alam
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