Customer Satisfaction towards Public Service Delivery at Hospital Sultan Abdul Halim, Sungai Petani, Kedah / Norasheda Abdul Wahab and Nur Fazidah Mohd Razi

Abdul Wahab, Norasheda and Mohd Razi, Nur Fazidah (2010) Customer Satisfaction towards Public Service Delivery at Hospital Sultan Abdul Halim, Sungai Petani, Kedah / Norasheda Abdul Wahab and Nur Fazidah Mohd Razi. In: ReCAMSS 2010, UiTM Cawangan Kedah.

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Abstract

Many health organizations are currently moving to offer their service effectively to the customers. However, providing excellent services to the customers is not an easy task since service delivery in the hospital may require a dynamic composition of a number of elementary services in an organization. This study empirically examines the factors of customer satisfaction towards healthcare public service delivery from the perspective of consultation, accessibility, courtesy, information and redress (remedy failures). This research is conducted in order to investigate customer satisfaction in Hospital Sultan Abdul Halim, Kedah and a questionnaire was distributed to the customers that received health services. Hence, this research will lead to initiatives to enhance public service delivery to provide the best quality of service that is faster, better and more flexible services to the customers

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Item Type: Conference or Workshop Item (Paper)
Creators:
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Abdul Wahab, Norasheda
UNSPECIFIED
Mohd Razi, Nur Fazidah
UNSPECIFIED
Subjects: H Social Sciences > HF Commerce > Consumer satisfaction
H Social Sciences > HF Commerce > Customer services. Customer relations
Divisions: Universiti Teknologi MARA, Kedah > Sg Petani Campus
Event Title: ReCAMSS 2010
Page Range: pp. 1-8
Item ID: 34022
Uncontrolled Keywords: Customer satisfaction, Health care, Hospital Sultan Abdul Halim, Kedah, Service delivery
URI: https://ir.uitm.edu.my/id/eprint/34022

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34022

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