A study on job satisfaction of agents in AXA Affin Life Insurance Berhad / Mohd Afiq Md Jaafar

Md Jaafar, Mohd Afiq (2010) A study on job satisfaction of agents in AXA Affin Life Insurance Berhad / Mohd Afiq Md Jaafar. [Student Project] (Unpublished)


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In chapter 1, in simple word it was the introduction stage of the research, which include the role of life insurance agents, the company’s background, the problem statement stating the problem of agents job satisfaction in AXA AFFIN Life Insurance Berhad, the research objective and research question which the researcher has to answer through his finding and the theoretical framework which the researcher has to construct to find the answer to the research question and research objective. The independent variable, which the researcher find from the past research are organizational culture, reward and job scope influenced the job satisfaction of life insurance agents.

In chapter 2, the researcher will include the literature review, which are the past research that purposely use to support the researcher theoretical framework. Adapted from past research the variable that is significant to agent’s job satisfaction. The independent variable adapt from past research, are job scope, rewards and organizational culture.

In chapter 3, the researcher is required to state the procedure to attain data from primary data or secondary data. The primary data include questionnaire, interview and observation. The secondary data are acquired data from other sources such as books, magazine, journal or other sources which are publish by another researcher.

In chapter 4, the researcher has to show the data he possesses from the primary sources or secondary sources, which will be used to answer the research question and research objective along with the explanation. The result from Statistical Package for Social Science (SPSS) is also including in this chapter. In this research context, the researcher is using cross tabulation in order to find the relationship between the independent variable with dependent variable. The researcher also used descriptive statistic to determine the level of job satisfaction of agents.

In chapter 5, is the last chapter in a research, which include the recommendation and conclusion of the research, the recommendation shows the way to overcome problem or develop new ways to strengthen the weakness of the organization. In this research context, is to improve the job satisfaction among agents. Conclusion is a summarize of finding, which include the answer to the research question and research objective.


Item Type: Student Project
Md Jaafar, Mohd Afiq
Subjects: H Social Sciences > HF Commerce > Personnel management. Employment management > Job satisfaction
H Social Sciences > HG Finance > Insurance > Life insurance
Divisions: Universiti Teknologi MARA, Melaka > Bandaraya Melaka Campus > Faculty of Business and Management
Item ID: 25319
Uncontrolled Keywords: Job satisfaction; Insurance agents; Life Insurance
URI: https://ir.uitm.edu.my/id/eprint/25319


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