Majlis Amanah Rakyat (MARA) : A study on bumiputera entrepreneur’s awareness of the business financing schemes offered by the organization within Kapit division / Timelow Jauk

The aim of this project paper is to find out the reason(s) for the low number of applications under the Business Financing Scheme received by the Majlis Amanah Rakyat (MARA) Office in Kapit tor the period from June 1996 to December 2001 as compared to similar claims received by other Majlis Amanah Rakyat (MARA) offices throughout Sarawak. In addition to that, this project will also study on the Bumiputera Entrepreneur’s awareness of the Business Financing Scheme provided by the Organization within Kapit Division.The main objectives of this study are to study the level of awareness among the Bumiputera Entrepreneurs in Kapit Division in respect of the Business Financing Scheme provided by the Majlis Amanah Rakyat (MARA) and how the Bumiputera Entrepreneurs becomes aware of such scheme. In addition to that, the objective is to determine a more effective type(s) of promotional tool(s) to be employed in carrying out the promotion of the services provided by the Organization.