Clothing communication of the typical costume of Han nationality in modern times / Mengshu Ding ... [et al.]

Ding, Mengshu and Abdullah, Qistina Donna Lee and Abdul Hamid, Salmiah (2020) Clothing communication of the typical costume of Han nationality in modern times / Mengshu Ding ... [et al.]. International Journal of Service Management and Sustainability (IJSMS), 5 (2). pp. 201-220. ISSN 2550-1569

Abstract

The typical dress of modern Han nationality is a part of Chinese traditional culture. In ancient times, this kind of dress was popular among the public at that time. However, with the development of time and people's ideas, the typical dress of modern Han nationality has gradually disappeared in everyone's eyes. People put on modern clothing for social communication, which illustrates the traditional culture of modern Han nationality's typical dress. If this situation is not reversed, it will inevitably lead to the defects of Chinese culture. Therefore, in a modern society, we must adopt relevant methods to realize the effective dissemination of modern Han nationality's typical costume. This paper discusses the significance and characteristics of modern Han nationality's typical clothing communication by analyzing the development status of the clothing communication, and then putting forward the main points of clothing communication, communication methods, and precautions.

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Item Type: Article
Creators:
Creators
Email / ID Num.
Ding, Mengshu
328657373@qq.com
Abdullah, Qistina Donna Lee
dlqistina@unimas.my
Abdul Hamid, Salmiah
ahsalmiah@unimas.my
Subjects: H Social Sciences > HD Industries. Land use. Labor > Textile industry
Divisions: Universiti Teknologi MARA, Sarawak
Journal or Publication Title: International Journal of Service Management and Sustainability (IJSMS)
UiTM Journal Collections: UiTM Journal > International Journal of Service Management and Sustainability (IJSMS)
ISSN: 2550-1569
Volume: 5
Number: 2
Page Range: pp. 201-220
Keywords: Typical costume; Han nationality; traditional culture; clothing communication; modern times
Date: 31 October 2020
URI: https://ir.uitm.edu.my/id/eprint/40309
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