Fundamentals of Entrepreneurship (ENT 300) Business Plan: Compadres Enterprise / Olivia Enuja Jimmy

Jimmy, Olivia Enuja and Rosley, Muhammad Syazwan and Jafri, Nuriffah and Sofian, Nur Syazwanie and Irham, Nurfatin Uzmahusna (2019) Fundamentals of Entrepreneurship (ENT 300) Business Plan: Compadres Enterprise / Olivia Enuja Jimmy. [Entrepreneurship Project] (Unpublished)

Abstract

Compadres Enterprise was started on 30th December 2019 which consists of 5 members. Our company choose product that to be presented on our ENT300 project which is frozen food product. Our food products were inspired by Malay traditional dish, begedil where we have modernized the recipe. Our members hold each important role in the company whereas the general manager is Mohammad Syazwaa Rosley. For the marketing manager is Olivia Enuja ak Jimmy. As for our financial manager is Nuriffah Jafri. Furthermore, Nur Fatin Uzmahusna as the administration manager and Nur Syazwanie Sofian as the operation manager. Moreover, our company is located at Lot 5788 Dato Permaisuri 7, Bandar Baru Permyjaya Miri, Sarawak. The reason that we choose begedil as our product because it is a traditional dish that has never made people disappointed so far especially Malaysian people. Begedil is the king of side dishes in Malay cuisines. Made of potato, minced meat and a mixed of herbs, dipped in egg and fried, the humble begedil is everyone's favourite. In general, many people love to eat potato which can be made in different kind of food. Every Asian country have their own version of begedil. For example, in Singapore and Indonesia because of its recipe that uses potato as the base or main ingredient. In Singapore, begedil is called Potato Patty while in Indonesia is called Perkedel. We also were inspired by Japanese and Spanish dish that uses potato as the main ingredient but in different recipe and style which is Croquettes. In Japan, it is called. as Korokke. Instead of dipped in egg, they use bread crumb for the outside structure. Same goes to croquettes in Spain where they added cheese in the potato and it is shaped like a potato stick. Therefore, we combined all these inspiration and recipe to create a marvelous, delicious begedil. We use the concept of Grab & Go food because it can be convenient for customer to enjoy the dish without hassle. We also served with our special sauces. It creates the variety of taste of dish in a modern food trend.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Jimmy, Olivia Enuja
2017648294
Rosley, Muhammad Syazwan
2017665056
Jafri, Nuriffah
2017648272
Sofian, Nur Syazwanie
2017686786
Irham, Nurfatin Uzmahusna
2017664996
Subjects: H Social Sciences > HB Economic Theory. Demography > Income. Factor shares > Profit
H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HB Economic Theory. Demography > Income. Factor shares > Entrepreneurship. Property
H Social Sciences > HB Economic Theory. Demography > Income. Factor shares > Property. General works
H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification
Divisions: Universiti Teknologi MARA, Sarawak > Mukah Campus > Faculty of Business and Management
Keywords: Frozen food, Food product, Malay traditional dish, Malay cuisine, Begedil
Date: 6 December 2019
URI: https://ir.uitm.edu.my/id/eprint/38812
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