The marketing orientation of owner – managers / Sue Birley and Bashir EL-Rayyes



Birley, Sue and EL-Rayyes, Bashir (1996) The marketing orientation of owner – managers / Sue Birley and Bashir EL-Rayyes. Journal of International Business and Entrepreneurship, 4 (1). pp. 75-106. ISSN 0128-7494

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Uncontrolled Keywords: The marketing; Marketing orientation; Managers
Subjects: H Social Sciences > HF Commerce > Business societies
Divisions: Malaysian Entrepreneurship Development Centre (MEDEC)
Depositing User: Staf Pendigitalan 5
Date Deposited: 18 Apr 2017 08:12
Last Modified: 18 Apr 2017 08:12

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Filename: AJ_SUE BIRLEY JIBE 96.pdf

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