Determining key success factors in new product development : evidence from manufacturing companies in Malaysia / Wan Jamaliah Wan Jusoh



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Wan Jusoh, Wan JamaliahUNSPECIFIED
Subjects: H Social Sciences > HD Industries. Land use. Labor > Manufacturing industries > Malaysia
H Social Sciences > HF Commerce > Marketing > Malaysia
H Social Sciences > HF Commerce > Marketing > Management > Product management > New products
Divisions: Malaysian Entrepreneurship Development Centre (MEDEC)
Journal or Publication Title: Journal of International Business and Entrepreneurship
ISSN: 0128-7494
Volume: 8
Number: 1
Item ID: 11418
Uncontrolled Keywords: New product development, Manufacturing companies
Last Modified: 29 Nov 2016 02:41

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Filename: AJ_WAN JAMALIAH WAN JUSOH JIBE 00.pdf

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